Our Ranking of the Brands
This list consists of 16 brands.
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1 Nike Nike is one of the most popular brands in the world overall. This brand is so popular that most others looks like they almost don’t exists (like you will se on the popularity measures below). The sneakers they make are hugely popular. Nike are for instance the company behind the popular Nike Air sneakers that comes in many variations.
Google Search Popularity: 100%
Instagram Popularity: 180m
Price Range: $65 – $300
Sponsored: Online Shopping Links
SNS
Nordstrom
Nordstrom
Official Store
Official Store
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2 Adidas Adidas is another sporty fashion brand like Nike. It doesn’t not come very close when we compare the the Google search and Instagram popularity though. You’ll find an awesome selection of over 500 Adidas sneakers at SNS (Sneakersnstuff). The selection is even better at the official online Adidas store.
Google Search Popularity: 46%
Instagram Popularity: 26m
Price Range: $22 – $500
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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3 Vans Vans is a super-popular sneaker brand. It might be most famous in the skateboarding and surfing communities. You will find over 130 Vans shoes at SNS. I think most of these are sneakers.
Google Search Popularity: 15%
Instagram Popularity: 17.2m
Price Range: $24 – $150
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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4 Converse Converse is another hot sneaker brand. Like the other top sneaker brands, they offer a wide range of cool-looking sneaker designs. Both pretty plain ones in addition to edgy and colorful options.
Google Search Popularity: 14%
Instagram Popularity: 10.2m
Price Range: $26 – $180
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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5 New Balance New Balance is very popular in Google search and on Instagram. You will find over 120 shoes from this brand at the SNS online store.
Google Search Popularity: 10%
Instagram Popularity: 6.4m
Price Range: $79 – $265
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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6 Jordan The Jordan brand is part of Nike, but it has spun off as its own super-popular brand. The word Jordan comes from Michael Jordan which is the all-time most famous basketball player. You’ll find 75 different Jordan shoes at SNS at the time of writing this.
Google Search Popularity: 53%
Price Range: $85 – $180
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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7 Gucci Gucci is one of the top high-end fashion brands and they make a wide range of sneakers with unique designs in addition to some pretty plain designs with the Gucci brand colors for details.
Google Search Popularity: 21%
Instagram Popularity: 46.1m
Price Range: $610 – $1.100
Sponsored: Online Shopping Links
Nordstrom
Nordstrom
Official Store
Official Store
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8 Puma Puma is yet another sporty brand that is really famous. It is far from as famous as the likes of Nike and Adidas though.
Google Search Popularity: 15%
Instagram Popularity: 11.9m
Price Range: $89 – $170
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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9 Balenciaga Balenciaga is a super-hot sneaker brand with some really amous designs. The prices for Balenciaga sneakers are high. Balenciaga also makes high-end clothing, handbags, and more.
Google Search Popularity: 4%
Instagram Popularity: 12.2m
Price Range: $895 – $1.350
Sponsored: Online Shopping Links
Nordstrom
Nordstrom
Official Store
Official Store
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10 Veja Veja is a popular sneaker brand. The Veja sneakers are affordable and most of them are pretty plain-looking compared with many of the other sneakers in this list.
Google Search Popularity: 3%
Instagram Popularity: 712k
Price Range: $65 – $180
Sponsored: Online Shopping Links
SNS
Official Store
Official Store
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11 Dior Dior is one of the most famous high-end designer brands. The brand also makes a range of sneakers with cool designs.
Google Search Popularity: 15%
Instagram Popularity: 38.1m
Price Range: $750 – $2.050
Sponsored: Online Shopping Links
Official Store
Official Store
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12 Chanel Chanel is another top high-end fashion brand that also makes sneakers. We couldn’t find where to buy these online. You can see the different designs they’ve got on the official website but you cant order from there. At the moment, there are 14 different ones to look at.
Google Search Popularity: 15%
Instagram Popularity: 47.2m
Price Range: $950 – $1.375
Sponsored: Online Shopping Links
Official Store
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13 Dolce&Gabbana Dolce&Gabbana is a top designer brand that also makes a few sneakers in addition to clothing, handbags, perfume, and more. You will find over 100 different Dolce&Gabbana sneakers at the official online store.
Google Search Popularity: 3%
Instagram Popularity: 27m
Price Range: $545 – $995
Sponsored: Online Shopping Links
Nordstrom
Official Store
Official Store
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14 Fila Fila is a sporty brand like Nike and Adidas. This is one of the ost affordable top sneaker brands. You will find several Fila sneakers at Nordstrom. There are way more options to choose from at the official online store though.
Google Search Popularity: 6%
Instagram Popularity: 2.2m
Price Range: $27 – $180
Sponsored: Online Shopping Links
Nordstrom
Nordstrom
Official Store
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15 Off-White Off-White is a famous fashion brand. The Off-White sneakers are cool and looks unique compared with many of the other brands in this list. You will find about 20 different Off-Shite sneakers at Nordstrom. The official online store has a bigger selection.
Google Search Popularity: 4%
Instagram Popularity: 10.6m
Price Range: $285 – $1.080
Sponsored: Online Shopping Links
Nordstrom
Nordstrom
Official Store
Official Store
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16 Golden Goose Golden Goose is a high-end sneaker brand. These sneakers are really cool and unique. They looks like they’ve been used for years when they are actually brand new.
Google Search Popularity: 1%
Instagram Popularity: 855k
Price Range: $495 – $695
Sponsored: Online Shopping Links
Nordstrom
Nordstrom
Official Store
Official Store
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About This List
We have used Google Trends to measure search popularity and we’ve gotten the Instagram follower count straight from Instagram itself.
The popularity measures (green meters) are all relative to each other. This means that there will always be one brand in the list that have 100% search popularity and 100% Instagram popularity. The lesser popular brands will have a percentage of that.
Keep in mind that one exponentially more popular brand can make other really popular brands look like they are not. They still are – just not in comparison with that one.
The price meters are also relative. All meters start from 0 on the left-hand side.